Don’t Knock My Cohort and I Won’t Knock Yours

I came across the “Brazen Careerist,” Penelope Trunk’s advice-blog for the twenty-something workforce. No doubt Trunk has made a business out of being outrageous, so I’m not sure she believes a word of what she wrote in “How To Recognize Bad Advice About Work.” In a sentence, you could sum up her entire article this way: Don’t seek advice from anybody over 30.

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Call It "Brands That Share"™

The AMA sponsored a webcast featuring Chris Brogan,president of New Marketing Labs, and Pawan Deshpande, CEO of HiveFire.

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Why Does Facebook Work? It's the Truest Face We've Got.

Websites are the corporate/institutional face. Websites tell our story as we wish it to be told. The content, the presentation, the story, the wording -- on a website all these are the creation of the creator.

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Obama’s Online Strategist Clues Us In

Ben Self, founder of Blue State Digital, designed and managed Barack Obama’s online activities in the 2008 election. Self came at the job from similar activities he had managed on behalf of Howard Dean and the Democratic National Committee, but took the results to a new level. Using revolutionary messaging, opinion shaping, community organizing, and fundraising tools, Self and the 65 employees of Blue State Digital raised $770 million and—many would argue—won a presidential campaign.

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Big Data IS Big. It's Also Dumb. That's Where You Come In.

"Every day, we create 2.5 quintillion bytes of data — so much that 90 percent of the data in the world today has been created in the last two years alone..."

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